Design and Animation

Detroit, Michigan

Agave’s Second Chance

  • Brand: Ford Motor Company & Jose Cuervo
  • Agency: Global Team Blue
  • Production: The Work
  • Live Action Director: Christopher Gruse
  • Design & Animation Director: Scott Waraniak
  • Producer: Joshua Magee
  • Design: Lunar North
  • Animation: Lunar North

After Jose Cuervo is done making tequila, what happens to the left over agave? Well, now it gets packaged up and shipped to Dearborn, Michigan, where Ford turns it into bioplastics! We partnered with GTB and The Work to help tell the story of what happens to this left over agave and how it gets its second chance in life as part of a Ford car.