Newlab Multimodal Logistics

Newlab is championing a new approach to logistics that prioritizes decentralization, flexibility, and agility. Our goal was to take this new approach to logistics and create visual metaphors and abstract representations of the current issues ports are facing, and show how Newlab plans to change this.

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Credits
  • AGENCY

  • DIRECTED BY

  • CREATIVE DIRECTOR

    Marcus Mullins

  • DESIGN

    Alex Day, Jim Vance

  • 2D ANIMATION

    Alex Day, Marcus Mullins

  • 3D Animation

    Alex Day, Jim Vance, Marcus Mullins

  • Development

  • MUSIC & SFX

    Proper Sounds

  • CLIENT

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Style Frames

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Process

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