Virtual Island

Rightpoint came to us with the task of creating a web-based virtual experience for their parent company, Genpact. They wanted to develop a Genpact Island that could serve as a home to multiple virtual exhibits. We love world building, so we dove right in populating our “G” shaped island with a racetrack, welcome center, garage, ops tower, and a host of other buildings to breathe life into our little oasis. The only thing missing from this little island is a school district! The main landmarks would also require full 360 degree interior renderings. Each environment had to be able to function in a similar way to a tradeshow space. We developed floorplans, architecture, set dressing, and lighting for each building interior. Careful consideration had to be given to the placement of objects as additional video and imagery would be placed within the scene through a CMS. Each needed to be able to adapt to accommodate any client that would be “visiting”. Once we had completed our island fly over and 3 building interiors, they were dropped into a website that allowed users to enter and explore each building in full 360.

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Credits
  • DIRECTED BY

    Rightpoint

  • CREATIVE DIRECTOR

    Marcus Mullins

  • DESIGN

    Jake Matauch, Marcus Mullins

  • 2D ANIMATION

  • 3D Animation

    Alex Chopjian, Jake Matauch, Marcus Mullins

  • Development

    Rightpoint

  • MUSIC & SFX

  • CLIENT

    Genpact

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Style Frames

Style Frames

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Style Frames

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Process

Process

Process

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Process

Process

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